Peso Pluma, born Hassan Emilio Kabande Laija on June 15, 1999, in Zapopan, Jalisco, Mexico, is a rising star in the regional Mexican music scene. Known for his unique blend of traditional corridos with contemporary sounds, Peso Pluma has quickly garnered a dedicated fanbase. His music often reflects the struggles and stories of everyday life, resonating deeply with listeners. With a charismatic stage presence and a knack for storytelling, Peso Pluma is poised to make a significant impact on the genre. His dedication to his craft and his ability to innovate within the traditional framework of Mexican music make him a standout artist to watch.